Victoria Karo is a marketing professional with more than 10 years of experience across both B2B and B2C environments in a variety of industries. Throughout her career, she has led marketing teams as both a Product Owner and Marketing Manager, bringing a strong passion for team empowerment, equity, and motivation.
Having lived in five countries with her husband and children, Victoria has developed a global perspective that allows her to embrace diverse viewpoints and approaches. This international experience naturally aligns with the principles of coaching, fostering curiosity, empathy, and a deeper understanding of different perspectives. She currently resides in The Hague, where she is completing a Master’s degree in Marketing Management (online) while building her personal brand in leadership and coaching.
Her diverse international experience, combined with her commitment to people-centered leadership, inspired her to step into the role of Director of Marketing & Communications at ICF. In this position, she is dedicated to strengthening the organization’s impact and fostering meaningful connections within the coaching community.

